Phones: Differentiate ... not just a "me too" product offering
These days it seems that everyone is offering only "me too" solutions.
Android Phones: What is really all that different between Dell, Samsung, HTC and Moto devices? Other than price, not all that much.
Windows 7 Phones: Again, between Dell, HTC, Nokia, Samsung, other than price, not all that much is different.
While the iPhone S is faster than it's predecesors, it is really Siri that makes the product unique.
So what can Dell do?
- How about a high-end "Alienware" phone targeted at the mobile gamer?
- For the less tech-savvy user that infrequently use smartphone features, how about an extremely small form-factor, lightweight Android or Windows Phone 7 phone? Something easily fits in your pocket.
- How about reviving the Adamo brand to offer a sexy ultrabook?