Add monitors & peripherals to dell.com/open - (or add Ubuntu computer to the website where you sell peripherals)
370
points posted to Dell Web Site, Sales Strategies by jmxz
08/23/07
I just bought a new monitor today - and though I like Dell monitors (2 of the monitors in this room are Dell monitors) unfortunately I did not get a Dell this time. Why not? Two reasons.
- You segregate Open Source compatible technologies of in a "dell.com/open" part of your web site - and one of the reasons I've heard is because you have compatibility concerns between Linux and the stuff you sell in the rest of your web site. At least people from Dell have suggested that's true of computers - so I can only assume it's true of monitors instead. If you do have monitors that work with Linux -- put them in the same section as your Linux computers. Either put them in the dell.com/open part - or better - put your Linux computers in the same part of the web site that you currently have your monitors and the rest of your products
- You segregate Open Source compatible technologies of in a "dell.com/open" part of your web site - and one statistic I hear being tossed around is what percentage of your sales come from the "www.dell.com/open" part. The last thing I'd want is my purchases to be used by some microsoft negotiator saying "look, only 60% of jmxz's sales came from /open - he must like Windows too" (or more realistically "only X% of dell's sales come from /open"). For this reason I don't feel good about buying from the other half of your web site; and am half tempted to encourage my workplace to avoid products from dell.com/non-open as well.
So the Ideas:
If you really want to maintain 2 totally separate areas on your site - one for open, one for non-open - add a bunch of your peripherals there so I can feel good about ordering them without my dollars being counted in statistics against your Linux efforts.
Or, better, stop having 2 totally separate areas on your site, and put the Ubuntu computers next to the monitors that no doubt do actually work with them (though I won't get the chance to find out myself).
Dell - please stay focused on the highest-voted ideas, though. Don't distract yourselves with this one until you've addressed the ideas below which have been the top-ranked ideas for many months without adequate responses..
- 147,808 - dhart - Pre-Installed Linux [and not just on a couple obsolete models in limited geographies]
- 127,719 - dhart - Pre-Installed OpenOffice | alternative to MS Works & MS Office
- 107,313 - robinjfisher - Have Firefox pre-installed as default browser
- 89,183 - ootleman - No Extra Software Option [only a couple models are crapware-free today]
- 78,007 - gergnz - Provide Linux Drivers for all your Hardware
- 73,600 - agreer - No OS Preloaded [and not just on a couple obsolete models]
jackie_c
kara_k
dawn_l