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Delivery Alternatives

180 points posted to Advertising and Marketing, Service and Support by pknobxr 05/20/07

I might have been less concerned about buying a PC if the delivery options provided more flexibility. I ended up having to schedule for pick up at a UPS customer center during weekday, traditional business hours. Almost not worth the hassle versus buying a PC at retail. I suggest that Dell coordinate deliveries for convenient customer pick-up with either Target, Wal-Mart, or another mass retailer that operates a customer service desk and is accustomed to handling hi-val merch in their retail location back rooms. Could offer other marketing opportunities and/or synergies besides.

lindahewitt
05/20/07		 If Dell decides to open retail stores, then there could be an option for the customer to pick up the computer at the store.
pknobxr
05/21/07		 Opening retail locations is too costly. Just need a place to pick up that's convenient, so an alliance with an existing retailer without channel conflicts and capable of handling hi-val product might fit better with the Dell low-cost operating model.
 
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