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2781

ONE SHOPPING CART PLEASE (dell.com)

2781 points posted to Dell Web Site by ootleman 02/16/07

Why split it up into 4 different shopping carts (home, small business, etc)? I still don't know how it works. 1/2 my products go into one cart, 1/2 my orders go into the other, possibly depending on where I was browsing from.

And, then, seems like the shopping carts expire after a few hours. After all that time spent configuring, why not keep it around longer.

Matter of fact, why not split the site up at all? If I click on desktops - show me all desktops. Do I, as a small company, need differ computers then a medium business? Please show me everything and let me figure out what works best.

junyang18
02/18/07		 What do you think of adding the following features to the online shopping/purchasing experience:
1. Everything you've configured and/or added to cart is automatically saved and next time you come back to Dell they're readily available to you.
2. Moving away from segmentation requires a lot of work. As a first step, how about the idea that we allow you to add any product offered by Dell to shopping cart and when you checkout, we ask you whether you buy for your home or your business. We offer different financing options between home and business users.

Thanks for your great idea. We're commited to build world class eCommerce site and we're eager to get your feedback soon.
incase
02/22/07		 Actually, I never really understood why Dell used different segments and doesn't simply offer all products to anyone. If I want business discounts, I have to call anyway (though I know there are business sites where a fixed discount class is stored in your profile and automatically applied (a discount class gives different discounts on different (classes of) products, catering for the different margins on peripherals, software and systems). But I don't need such a thing.
Regarding shopping baskets, it would be nice to send a shopping basket to an email address to share your idea of a system configuration (or idea of what needs to be bought) with others. Or as a means to define what needs to be bought on one day and actually buying it later (or buying it again later).
raptorman
02/23/07		 I totally agree, the shopping cart set up sucks. I would come back to the web site and it would say I had nothing saved. It took me a while to finnaly understand there was more than one cart. It just goes to show again how un-intuitive the flow of the Dell web site is!!
junyang18
03/04/07		 well, it's been quiet on this topic. Let me throw some "what-ifs" to see if we can jumpstart more discussions.

What if:
1. we create a separate sub-forum to have a deep-dive discussion on "one Dell, one shopping cart", or "next generation online shopping experience"?

2. We're going to pilot our next-generation shopping cart application shortly, what if we give you guys a sneak "preview"?
We're excited to have such a great opportunity to have such a close dicussion with you, our real customers and we really like this kind of inteaction to continue to move on...
hoyenko
03/05/07		 the other thing is coupons / order tracking. I remember that I needed to have my order number, customer number and some other data just to track my order.
davmcn
07/03/07		 I can see you Request, but there is a reason they did that like it says for home users, Business, they are made like that to give the customer(s) that are buying or looking for a computer they put computers in there that are approciate for the use but i think it would be nice also but Dell is going to keep It Seperate.
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