The Dell Community has contributed: 9483 ideas | promoted 648654 times | 72899 comments

How IdeaStorm Works:

Post Promote Discuss See
Accessories (Keyboards, etc.) Comments | Accessories (Keyboards, etc.) Ideas | Laptops Comments | Laptops Ideas
10

The "Patriot" 2.0. Made in the customer's country.

10 points posted to Accessories (Keyboards, etc.), Laptops by jmxz Apr 30

This is a variation of today's earlier "The_Patriot_American_Made Idea.

We live in a global marketplace with a global economy; and note that International Growth is extremely important for Dell. In 2006, Dell saw growth in Asia as sales in Korea, India and China rose by 54%, 40% and 29%, compared to I think 6% growth total sales. Dell spoke of 74 percent growth in Brazil. International sales continue to be a strong growth driver for Dell, and rather than any single-country-specific initiative, Dell should see how such projects could apply globally.

This idea is very similar to the earlier one linked, and the submitter worded it well, so I'll put quotes around the original text I'm copying.

Many Dell customers "are still very proud to be AMERICAN." - but even more Dell customers are proud to be citizens of whatever their respective country may be. " I would very much like to see Dell produce a laptop called the "Patriot". This machine should be" made in the country that the customer is a citizen of", and it should have a couple of really cool and patriotic color options.

color option 1 - camo with the end users choice of military logos
color option 2 - the "Country of the Customer's citizenship"

I see this type of laptop as an opportunity for Dell to give back a little to the people and the countr"ies" that made it possible to be DELL.

I would also like to see a portion of every patriot laptop sold dedicated to a charity that specifically supports wounded soldiers and their families" -- perhaps soldiers from the country of whom the Customer is a citizen; or perhaps charities supporting wounded soldiers and families from all countries in which Dell does business.

sa2008
Apr 30		 I agree. However, I would like to see the focus placed on my home country for now.
joyscant1980
Apr 30		 I think this is a great idea but I do not think it is possible. Dell ships to practically, if not literally, every country in the world with varying levels of cost of living, it would actually be impossible for them to do this on such a wide scale. What they could do is create a patriot for those customers who have a Dell factory in their country.

But if you do not want to leave any country out, you could create a patriotic theme for both Linux and Windows (Vista and XP) for every country. A nicely done version of their flag as the wallpaper and/or screensaver and the national anthem plays on start up and shut down. And maybe a sticker with the country's flag.
phubert
Apr 30		 IF Dell did this, I'm sure they would target markets that (a) would be receptive and (b) turn a profit... so, no, it wouldn't be in EVERY country or even MOST...
joyscant1980
Apr 30		 Yes, I understand that. What happens when a customer from a country that does not offer this, wants it and can't get it? What is Dell going to tell them, I am sorry but this offer is not available in your country because it is not a viable situation?
phubert
Apr 30		 Well, the same thing is happening now with MANY Dell offerings... it's fairly simple: you can't please all the people all the time...
joyscant1980
Apr 30		 You can't but I still think going with the Patriotic Theme would be better and you will be able to get it on all of the models and it might increase the amount donated to the various charities as the cost to create a theme is much lower than setting up a factory no matter how small in several countries.
sa2008
Apr 30		 "But if you do not want to leave any country out, you could create a patriotic theme for both Linux and Windows (Vista and XP) for every country. A nicely done version of their flag as the wallpaper and/or screensaver and the national anthem plays on start up and shut down. And maybe a sticker with the country's flag."

I really like this along with the FLAG shell or CAMO shell. There is so much that could be done around this from a marketing stand point. I also think that DELL would get a HUGE BOOST from a community perspective.
winoffice
Apr 30		 Why just a laptop? Why not offer a desktop like this too?
joyscant1980
Apr 30		 I like the idea of having the whole patriotic theme in both design and theme, it is the made in the customer's country is what I do not think is going to work
jmxz
Apr 30		 @siger:
I notice the demote.
Just in case it was for non-violent / pacifist reasons, I'm adding yet another variation that emphasizes that not all forms of patriotism are military related: http://www.ideastorm.com/article/show/10088284/Pacifist_Patriot_computers
sa2008
Apr 30		 In my original IDEA, I thought it would be great if DELL could capitalize on the MADE IN AMERICA market. I know that may not be possible; however, I think the theme is definitely viable. Maybe DELL could capitalize on the ASSEMBLED in "<<insert>>" market for certain markets. Other markets would simply have the THEME option available.
siger
May 3		 we can do this for all soldiers, not only american ones, so i don"t understand the interest .

"Many Dell customers "are still very proud to be AMERICAN.""
Dell customers are not all amercians. Do you know dell also sells in other countrys ? We could also say that European Dell customers are proud to be euorpeans.
sa2008
May 6		 @siger

I know that Dell is a GLOBAL company. However, Dell is also a COMPANY that was FOUNDED in AMERICA. It is a company that built is NAME in AMERICA. There is nothing wrong with Dell offering a specific product line for its AMERICAN customers. There is nothing wrong with Dell or any other AMERICAN company building, developing, or selling something specifically to benefit our SOLDIERS!

Not everything needs to be GLOBAL!
phubert
May 7		 Not to mention that Dell markets LOCALLY... whatever nation they're in. Which means they will very likely try to address local interests.
joyscant1980
May 7		 @siger, I am Barbadian and I totally agree with the idea of the Patriot for the America because it could be considered as a thank you for those American customers that have made Dell Number One in the US and then with the added benefit of helping the American soldiers and their families is great
jesse_l
May 23		 I posted on the Pacifist Patriot American thread that I cant say if Dell will create all these themed laptops. What you can do is checkout www.skinit.com for tons of themed skins for your laptops. You can also change them out if you decide to go with something different.
Please log in to post a comment
recently promoted by: